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INNOVATION LAB

Innovation Lab is is a grassroots initiative and a virtual Community of Open innovators inside Porsche Engineering. The mission of the community is to build connections, foster innovation and offer support. Pushing members to discover and learn new things and think outside the box is our daily business.

The Community was created at the end of 2020 as a solution to the lack of casual conversations after many months of remote work.

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01

Community

The Community Builder handbook by Ghost defines 4 steps to help you design a successful community:

- BASICS

- WHO

- WHY

- HOW

02

Stakeholders

This step answers the questions:

- Who is the community serving?

- Who is the community convening?

- Who is the community impacting?

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03

Moonshot: Desirable Dream

Continuing with WHY, these questions need to be answered:

- Why is this community important?

- What change is it stirring?

- What are the depth, focus and breadth of the impact?

- What is the desirable future?

04

Moonshot: Story

Thinking about your Moonshot Story be unapologetic with your dreams!

How do you envision the community 5 years from now?

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05

Community Mission

When defining the mission of the community the main ingredients to always include are the effect ad change the community enables for the members and their surrounding environment. It is imperative to focus on the opportunities the community opens rather than what the community does.

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